Comments on: Book Review: The Creative Professional: A Survival Guide for the Business World http://www.businessofdesignonline.com/the-creative-professional/ BoDo Business of Design online Fri, 21 Nov 2008 12:16:49 +0000 http://wordpress.org/?v=2.0.9 by: Erin http://www.businessofdesignonline.com/the-creative-professional/#comment-3854 Tue, 18 Sep 2007 15:06:14 +0000 http://www.businessofdesignonline.com/the-creative-professional/#comment-3854 Thanks, Jess! It's a really interesting book. I'm going to have to go back and re-read it myself - there's just a ton of information to process. It's clearly written, just a lot to think about at once. He's written some other books that I'd like to read. "Branded for Life: How Americans are Brainwashed by the Brands We Love" has been on my reading list for a while, but I didn't realize it was the same author until recently. Thanks, Jess! It’s a really interesting book. I’m going to have to go back and re-read it myself - there’s just a ton of information to process. It’s clearly written, just a lot to think about at once.

He’s written some other books that I’d like to read. “Branded for Life: How Americans are Brainwashed by the Brands We Love” has been on my reading list for a while, but I didn’t realize it was the same author until recently.

]]> by: Jess Sand http://www.businessofdesignonline.com/the-creative-professional/#comment-3843 Mon, 17 Sep 2007 18:36:43 +0000 http://www.businessofdesignonline.com/the-creative-professional/#comment-3843 Erin, I'm glad you reviewed this book! I found it a really interesting read, and really helpful in how I actually approach my own creative process (and how I integrate it into my business tactics). As an aside, Blumenthal's written extensively about the way the brain works generally, so he's got great insight into the ideas he discusses. —J. Erin, I’m glad you reviewed this book! I found it a really interesting read, and really helpful in how I actually approach my own creative process (and how I integrate it into my business tactics).

As an aside, Blumenthal’s written extensively about the way the brain works generally, so he’s got great insight into the ideas he discusses.

—J.

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